Dear Mom: They got it right.

Teleflora’s Mother’s Day contest this year is open to all moms including those in same-sex households.  That was the news touted by Dana Rudolph at mombian.com, the blog that offers “sustenance for lesbian moms.”

Dana recently inquired with Teleflora about the possibility of nominations from children of two-mommy households and was informed that the contest rules restrict nominations to one person. That’s something that can’t be changed in this year’s contest; however, the note Dana received regarding her Teleflora inquiry is an example of best practices in LGBT-inclusive communications. 

Here is the note:

Unfortunately, all the contest rules in each state are set up for only one person to be submitted per nomination. I know that isn’t ideal for kids of LGBT couples, but on the upside, we really want to tell the story of inspirational LGBT moms! Also, you raised an excellent point and you definitely got Teleflora’s attention. Not sure if they are going to do this contest next year, but definitely something to think about when their lawyers draft the sweepstakes contest rules.

It’s a simple note, yet it is sensitive to the issue, shows an understanding of Dana’s perspective as a lesbian mom and is open to her point without being defensive.

BTW, Dana wants to be informed about any lesbian mom nominations so she can mention them on her site.